OnBuy

Quiz

OnBuy, an online marketplace with great prices on millions of products, wanted to find out how and what millennial shoppers are buying as they get older. They found out millennials are more likely to spend money on baking goods than nightclubbing.

As part of their press release with 72Point, they wanted to create a fun and engaging asset to sit alongside the news coverage, challenging each reader to find out whether they are in fact a ‘geri-lennial’ – a millennial old before their time. We created the quiz questions and imagery in the OnBuy brand style, producing a fully responsive and embeddable quiz.

In addition to the quiz being hosted on the OnBuy site, backlinks to the quiz made on various news sites including the The Sun, Express the Daily Star.