Medicspot

Infographic

Medicspot, who change lives with transformative healthcare, wanted to find out how many of us really know our European maps now travel restrictions are easing and we can venture abroad again.

As part of their press release with 72Point, they wanted to create a fun and engaging visual asset to sit alongside the news coverage. We decided on a map based infographic highlighting some of the most common errors, moving well-down landmarks such as the Eiffel Tower to the south of France and Hadrians Wall to Wales.

We also produced a corresponding ‘answers’ version revealing the key errors and gave the map its own unique visual style, with it making on various news sites including the Daily Star, Express and the Sun.