Working alongside Hill+Knowlton, we helped IHG Hotels create a buzz around their 20% off Manchester weekend stays promotion for the summer.

IHG created a list of the top 20 things to do while you are in and around Manchester which we used to create an interactive map with overlays of each attraction providing additional details and a link to the appropriate sites.

The map includes custom illustrations and helps the reader visualise which IHG hotels are closest to the things they want to do the most. In addition to printed versions being displayed in some of the Manchester hotels, the map also made on the Visit Manchester site.